Sherie Griffiths

January 28, 2011

Andy gets the boot & Richard walks off the field!

So, after that unfortunate incident on Sky Sports last weekend, Andy Gray was fired on Tuesday and the next day, his colleague, Richard Keys, resigned.

In a radio interview, Keys referred cryptically to “dark forces” being at work at Sky. Well, that could be true if Mr Murdoch gets his hands on the 61% of the company he doesn’t already own – but that’s another story, for another blog!

As to this story, as I said on Monday, I see a lot of positives in the fact that the FA and Sky were both quick to react to Gray and Keys’ comments about assistant Ref, Sian Massey – but I find certain aspects of the whole thing a bit uncomfortable.

I’ve seen and heard a lot of discussions this week, with a woman on one side and a white man on the other (his colour is relevant here). When the man has tried to say he can’t see what all the fuss is about, the woman has, quite rightly, come back and said,
“That’s because you’re highly unlikely to experience discrimination in your career”.

It’s very difficult, if not impossible, to appreciate the demoralising effect of constantly being defined by just one dimension of who you are, if you’ve never experienced it.

Well (again, as I said on Monday) I’ve seen it firsthand – discrimination on the grounds of my eye-sight seriously got in the way of my progress up the legal career ladder in the early days. Pre-DDA, I was openly told by one employer that
“You can stay here as long as you like, provided you don’t expect to progress beyond the typewriter – we couldn’t take that risk”.
As a young woman in the law, I was once told (by a middle-aged, white Solicitor I dared to argue with),
“Go away, dear, have a cream cake and calm down – there’s a good girl!” Yes – really! One of the most satisfying days of my nineteen-year legal career was the day I got the result I wanted for my client in that particular case!

I don’t like discrimination in any form – but one thing I realised when I worked with the Disability Discrimination Act is that it is a fact of life, whether we like it or not. Human beings will always judge each other on the most obvious aspects of who we are – including race, gender and disability. That might not be a particularly palatable idea for a lot of us in the 21st century, but it’s true. When I trained employers in how to work with the DDA, I used to start by acknowledging this – then point out that the way to deal with it is to:
“be honest with yourself about your own prejudices – because then you can make a conscious effort to put them to one side and not let them drive your decision-making processes”.

You can’t legislate for attitudes – never could, never will. Changing ingrained views which are learnt from the cradle, and so changing cultures, takes time and education.

Sky and the FA have been very clear about the culture they’re trying to create – and good on both of them for that!; but two things make me uncomfortable about the issue of Gray and Keys:

1 – the fact remains that their comments were off-air – it was effectively a private conversation. They expressed outdated, ill-informed views in an unpleasant way, but they didn’t intend what they said to be for public consumption and their views won’t (or shouldn’t) impact on Ms Massey’s career prospects. It wasn’t the first offence – but to my knowledge, previous cock-ups didn’t make the national news. Why did this grab the attention particularly? Is there anything in the timing of it, I wonder?

2 – why did the FA remove Sian Massey from her next scheduled match? Surely their support of her and other female officials should have extended to letting her get on with her job? One argument could be that they were trying to protect her from a lot of media attention and/or abuse from the terraces – but personally, I think protection is a dangerous route to take. She’d done nothing wrong, so why was she not allowed to carry on as normal? The risk of too much protection of someone who’s open to discrimination is that it sometimes happens, unwittingly, at the expense of respect – respect, in this case, of this woman as a professional in her chosen field (no pun intended!).

What I don’t know – and if you do, I’d love to hear from you – is whether Sian Massey herself asked not to officiate at that next match?

January 24, 2011

OOPS! – The Curse of the Live Mic Strikes Again!

Last year, the world heard Gordon Brown call Gillian Duffy a ‘bigoted woman’, thanks to a live radio mic, which he assumed was switched off – and it may well have helped him lose the election.

This week’s ‘OOPS!’ award has to go to Richard Keys and Andy Gray, for their live mic blunder on Sky Sports Saturday. They were talking, off-air (as they thought) about female linesman, Sian Massey and what they saw as her inability to understand the offside rule. Then they threw in a comment about a piece by West Ham vice-chairman, Karen Brady in one of the morning papers, adding, “Do me a favour, love – the game’s gone mad!”  Well done, boys – a true case of foot-in-mouth disease!

There’s been a lot of outrage across the media about this this morning, which I find encouraging.  No, I don’t beat the PC drum – I tend to think that too much political correctness only serves to aggravate the problems it’s meant to solve, by putting people on the defensive; but the outrage is encouraging because it shows that attitudes are changing. Not so long ago, this blunder wouldn’t have been remarked on – and if it were mentioned, their opinions would have been subtly justified. Today, the FA has come out in support of female officials and execs and Sky Sports has acknowledged the gaff.

In the lads’ defence, they won’t have been in control of switching their mics on and off and they did think they were off-air. They thought they were having a private conversation. No, I’m not defending them for being old-fashioned, arrogant male chauvinists – they can’t help that – bless ‘em! – and they have apologised. I’m just pointing out that they probably wouldn’t have made those views public by choice. We all have the capacity to say things in private which we wouldn’t want broadcast – literally or metaphorically. When I’m in the studio, I’m always nervous about what I say – even when I’m assured my mic is down! Probably best to keep those opinions for the pub after the game, boys!

I think the healthiest response to the whole business came from Ex-exec vice-chairman of Millwall, Heather Rabbatts, who pointed out that being a match official is tough on anyone, “man or woman”. The number of women in the game is increasing steadily, she said – and the only way to change attitudes is to go on redressing the balance between the sexes. As a woman, she said that if a man made a direct sexist remark, “you have the chance to counter it directly”; but she also pointed out that you could choose to “treat it with humour – and get on with the job”.

This story got my attention because it ties in with two issues which are very close to my heart:

1 – How carefully we need to think about our ‘audience’ – and how well we need to know who they are – even when we don’t think they’re listening; and
2 – what it takes to succeed as a woman, in any business – but especially one which is traditionally male-dominated.

One ingredient in the recipe for a successful woman has to be a good sense of humour/perspective!  Speaking as a businesswoman – and someone with a disability – I’ve had quite a few ill-informed comments on both counts over the years.  I find the best approach is to treat them with the contempt they deserve – to remember that everyone has to take flack at some stage and if someone can’t/won’t think beyond an obvious target, they’re more to be pitied than blamed.  These guys have been called ‘dinosaurs’.  The bad news is, lads, the dinosaurs died out…

January 17, 2011

Announcing the ‘OOPSes’

Awards’ season is in full swing, on both sides of the Atlantic; but forget The Golden Globes, the National Television Awards and even tomorrow’s BAFTA nominations. The only awards that really matter on a wet Monday are the ‘OOPSes’, for ‘outstanding communication by a business’.

Never heard of them?!

Well, that’s not really surprising – I only came up with the idea on Friday!

No, this isn’t another mutual admiration society or self-congratulation fest. In fact, I don’t think the competition is going to be hot – except maybe not to win – because these awards are for outstandingly bad communication!

All the winner will get is a bit of negative publicity. The rest of us get a laugh at their expense, though – and maybe a bit of self-congratulation, as we think smugly:
‘We’d never do THAT!’ – although you know what they say – ‘pride comes before a fall’…

Over the weekend, I couldn’t decide whether they should be the ‘Shoot Yourself In The Foot’ awards or the ‘Open Mouth, Insert Foot’. The nominations I’ve seen over the past week fall into both categories – and both conjure up great ideas for a trophy!

For the moment, let’s stick with the ‘OOPSes’ – unless you’ve got a better idea? I’m open to suggestions.

Ideally, I’d like to make this a weekly, rather than an annual event – so I’d love to get your nominations. We could have some fun with it, voting for the best – or rather, the worst – on a Friday afternoon. You could always nominate anonymously – but why waste an opportunity to vent your frustration?!

To kick things off, I have to congratulate a catalogue company – Oxendales – for making it so difficult for customers to pay their bills by phone!

My Mum bought some items from them before Christmas and last week, her bill needed to be paid. According to the catalogue, all she had to do was call, press 2 when requested – and within minutes, her account would be settled.

Sounds great, doesn’t it?

What actually happened when she pressed 2 was that she was taken through to an automated payment system, which asked her to speak her account details – then kept telling her ‘I’m sorry, I didn’t quite hear that’. She tried four times, before losing her patience.

When I saw her later in the day and she told me about her frustration, I tried – but I gave up on the second attempt. Waiting in a queue for several minutes, while my phone-bill steadily mounted, was better than arguing with the automatic payments clerk!

I have to say that as soon as I managed to reach a human being, who was UK-based, the process was incredibly straightforward – but I don’t think my eighty-three-year-old mother will be in a rush to buy anything else from this particular catalogue – especially when there are plenty more to choose from.

Good on Oxendales for employing call centre staff who are so friendly and helpful – but please, go back and look at your voice recognition system – because it really isn’t working right now!

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